Gurugram, 1st August 2025: CYK Hospitalities announces its newest project, My Bar Headquarters, now open in a commercial area in Meerut. Having to deliver a new format for an existing brand, CYK Hospitalities managed the entire project from concept to build. This also included kitchen layout and planning, SOP creation and implementation, team training, and structuring of operations. The idea was straightforward: take the Delhi-based My Bar Headquarters identity and translate it into a format that will appeal to a new market, without losing the essence of the brand. Every single touchpoint is developed to suit the fast-changing F&B landscape of Meerut, marking strategic progress in the regional expansion of My Bar.
My Bar Headquarters was born in 2009 as a small backpacker’s café-bar in Paharganj. Over the years, it has carved a niche for itself among the Delhi-NCR crowd as the cult bar with fair prices, a menu that buzzes with diversity, and an ambience that is simply incomparable. The brand marks a shift with this outpost in Meerut-geographically as well as in scale and structure-from a local favorite into a refined, replicable model, with CYK Hospitalities embodying this shift at least on every step of the way.
Spread over three vertical floors, the space presents a varied experience. The second floor draws inspiration from the Mediterranean, offering a warm yet classy ambiance for family gatherings, Sufi nights, and fine dining. The third floor comes alive with a giant bar, DJ nights, and modern parties for the upwardly mobile set. Then, perched at the top, the rooftop cabanas offer a breeze-lined private retreat with views designed for sundowners and chill conversations.
The menu still wears its signature global attire, comprising Indian, Continental, Mediterranean, Chinese, and Tandoori cuisine, fine-tuned by the CYK Hospitalities according to the science of menu engineering and costing. The live wood-fired pizza is the culinary highlight and a real showstopper, where guests enjoy watching their artisanal pizzas being fired to fresh crispiness.
“Being a brand that has always connected with the masses, it was important to evolve without losing our essence,” shares Bharat Agarwal, co-founder, My Bar Headquarters. “The other half of this chapter rests upon CYK Hospitalities; they understood where we come from and designed where we could go.” Pranjal Bansal adds, “It was never about copying an old format. It was about creating something contextual, something that belongs to Meerut, while still carrying the soul of our brand. CYK gave us that bridge.”
On the alliance, Pulkit Arora, Director, CYK Hospitalities observes, “Legacy brands require a different kind of thinking. You’re not just building from scratch; you’re reinterpreting trust, memory, and expectations. We aimed to build a future-proof brand while preserving its relatability. This space mirrors that balance, rooted, yet refreshed.”
The highly refined launch at Meerut is the archetype of how CYK Hospitalities creates food & beverage destinations that are both served and stay, offering the perfect, seamless fusion of environment, backend finesse, and market considerations.