New Delhi, 20th December 2024: EaseMyTrip.com, one of India’s largest online travel tech platforms, has announced its strategic partnership as the Official Title Sponsor for the Big Cricket League, a groundbreaking tournament that brings together international cricket icons and passionate amateur players from across the country.
As part of this exciting partnership, EaseMyTrip will provide exclusive travel opportunities and special benefits for cricket enthusiasts, players, and fans. The partnership includes a comprehensive engagement strategy designed to enhance the fan experience and support cricket enthusiasts. EaseMyTrip will offer special travel offerings for tournament attendees, adding value to their travel. Additionally, the partnership will feature awards recognizing exceptional local talent and create opportunities for fans to win match tickets through the EaseMyTrip social media platform, further engaging cricket lovers across the country.
Speaking on the partnership, Mr. Nishant Pitti, CEO and Co-Founder of EaseMyTrip, said, “Cricket holds a special place in the hearts of millions across India, transcending boundaries and bringing people together like no other sport. At EaseMyTrip, we are thrilled to be part of the Big Cricket League, a platform that celebrates talent, passion, and the spirit of cricket. This partnership isn’t just about facilitating travel; it’s about being a part of the journey that turns dreams into reality. We aim to make every cricket enthusiast’s experience memorable, seamless, and inspiring, as we continue to unite people through the power of sports and travel.”
The Big Cricket League stands as a unique T20 tournament that bridges the gap between professional and amateur cricketer. It brings together international cricket icons alongside talented local players, creating an unprecedented platform where passion meets opportunity. The tournament will feature a mix of international stars and promising local talents, divided into competitive teams that will battle it out in an electrifying format.
As part of the league’s special recognition program, EaseMyTrip will celebrate outstanding performances through a comprehensive awards initiative. The program will recognize exceptional talent with awards including a cash prize for the Best Bowler and Best Batter, a domestic holiday package for the Man of the Match and Best Local Talent, and an international holiday package for the Man of the Series. These awards not only honor individual excellence but also provide tangible rewards that support and motivate cricketers at various levels of the game.
Mr. Puneet Singh, Chief Patron of Big Cricket League, said, “We are delighted to be associated with Ease My Trip as our Official Title Sponsor & look forward to a spectacular journey. The Big Cricket League is the journey of a fan whose lifelong dream has been to play cricket with his heroes and Ease My Trip is known for making thousands of journeys comfortable, convenience & memorable. The partnership between Big Cricket League & Ease My Trip will help thousands across the country turn their cricket dream into a reality & also bring joy to millions of fans.”
This partnership continues EaseMyTrip’s legacy of supporting sporting events, following their successful associations with other marquee tournaments. The travel platform aims to make every cricket fan’s journey smoother, more accessible, and more exciting.