9th July 2025: At its Capital Market Day 2025 in Cleveland, Daimler Truck unveiled its evolved global strategy under the theme “Stronger 2030.” India emerged as a significant pillar of this growth strategy, both as a domestic market and a global production and innovation hub.
Key India-Specific Highlights:
- India Identified as a Key Growth Market
Daimler Truck is set to expand its presence in India with a clear focus on both domestic sales and export potential. The company targets over 60,000 units (domestic + export) from India by 2030. - India as an Export and Cost Competitiveness Hub
Recognized for its cost advantage, India plays a vital role in Daimler Truck’s global production footprint, offering scale benefits and driving structural efficiencies. - Integration into Mercedes-Benz Trucks’ Global Team
India is now fully integrated into the global operations of Mercedes-Benz Trucks, contributing to the “ONE Modular System” that aims to simplify platforms and reduce product complexity. - Support for Zero-Emission Vehicle (ZEV) Strategy
With its strong R&D and manufacturing base, India contributes to Daimler Truck’s long-term ambitions in ZEV and electrification, supporting global rollout plans. - Boosting Service and Parts Business
India’s role will also grow in Daimler’s high-margin services and aftersales business, aligned with the company’s goal of increasing recurring revenue streams globally.
Daimler Truck’s emphasis on India reflects the country’s rising importance in global supply chains and its potential to support both innovation and cost efficiency as part of a resilient, future-ready commercial vehicle strategy.