National, July 26, 2025: In the recognition to World IVF Day, Oasis Fertility, a leading provider of fertility care in India launched its unique campaign—“I Value Family for India’s Vibrant Future,” which connects the science of IVF with the heartfelt journey of family building. The campaign was inaugurated by Dr Jalagam Kavya Rao, Regional Medical Head, Oasis Fertility along with Dr Sandhya (Principal KMC), Dr Sreelaxmi, President of WOGS, Dr Radhika Koorapati, General Secretary of WOGS, Dr Ambarish, Resident Medical Officer (RMO), Govt Maternity Hospital and Dr H Sandhya Rani, Senior Gynaecologist and other dignitaries.
The declining fertility rate in India raises concerns for future families. Recognizing the challenge, Oasis Fertility steps forward with its scientifically personalized campaign, IVF—I Value Family for India’s Vibrant Future’ which aims to empower women with valuable fertility insights and raise awareness about reproductive health, benefits of IVF and other advanced scientific fertility treatments emphasizing the importance of early awareness and care. The initiative encourages women to take proactive steps in maintaining a healthy reproductive system that will ensure a healthier future for future families in India. It reflects a holistic approach of combining cutting-edge science with compassionate and personalized care for every woman and their journey to parenthood.
As part of the initiative, fertility experts from Oasis Fertility along with other dignitaries participated in a tree plantation drive. Students of Jaya Nursing College, Hanamkonda have also participated in this event, adding youthful enthusiasm and community support. This symbolic act signifies the success of Oasis Fertility in helping couples achieve parenthood, having successfully helped bring over 1 lakh babies into the world.
During the launch of the campaign, fertility experts shared valuable information on the evolving landscape of fertility care, dispelling myths and addressing the emotional and scientific aspects of IVF treatments. IVF patients also shared their personal journeys, highlighting the transformative impact of IVF on their lives. Adding an element of encouragement and surprise, couples present during the launch of this campaign participated in the ‘Wheel of Hope’ activity, where dreams take a spin toward reality. Couples can win rewards that include discounts up to ₹100,000 and even a free IVF cycle, transforming a possibility into a promise.
Dr. Durga G Rao, Co-Founder and Medical Director of Oasis Fertility, remarked, “At Oasis Fertility, we believe every couple deserves the chance to build their family. IVF is not just a procedure—it’s a deep personal journey. ‘I Value Family for India’s Vibrant Future’ reflects our commitment to blending science with empathy to support women on their path to parenthood and building the next healthy generation for the country’s progress.”
Dr. Jalagam Kavya Rao, Regional Medical Head, Oasis Fertility, said, “Oasis Fertility stands with women in fostering open, stigma-free conversations around fertility. As India’s fertility rate declines, timely care is crucial. Through IVF, IUI, and other interventions, we have helped over XX families bring new life into the world, shaping India’s vibrant future. We empower women to make informed choices and confidently pursue parenthood.”
We invite couples and individuals across India to take part in this hopeful step toward a vibrant future by embracing fertility awareness and compassionate care. Your journey to parenthood deserves the right support and the right start.