Premium Aluminum Window Brand, Eternia, Expands Footprint with Inauguration of Lonavala Showroom

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<p style=”text-align: justify;”><strong>Lonavala, 04th July, 2024</strong>: Eternia, a division of Hindalco, proudly announces the grand opening of its newest brand showroom in Lonavala, Maharashtra. Eternia, India’s premier brand offering windows crafted with Duranium—a patented aluminum alloy developed by Hindalco—now showcases its WiWA-certified windows at this state-of-the-art showroom. These windows are meticulously designed to provide insulation from noise, pollution, water leakage, and strong cyclonic winds, catering specifically to residential spaces. This new showroom is dedicated to delivering premium system aluminum window solutions to the residents of Lonavala.</p>
<p style=”text-align: justify;”>The inauguration of this store marks a significant milestone in Eternia’s ambitious expansion strategy, aiming to establish a robust nationwide presence. By entering Lonavala, the brand demonstrates its commitment to capitalizing on emerging market opportunities and meeting evolving customer needs. The retail outlet offers a diverse range of products tailored to its clientele, promising an exceptional shopping experience where visitors can explore and familiarize themselves with products before making a purchase.</p>
<p style=”text-align: justify;”>The Eternia store in Lonavala was inaugurated by Sanjay (Bala) Vishwanathrao Bhegade, Ex Minister, Maharashtra State.</p>

<p style=”text-align: justify;”><strong>Ms. Nehal Bazari, Head of Marketing at Eternia,</strong> Hindalco Industries Limited, an Aditya Birla Group company, commented on the launch, “We are thrilled to bring Eternia’s premium aluminum window and door solutions to Lonavala. This new showroom represents our commitment to providing high-quality, innovative products to discerning homeowners in emerging markets. With our WiWA-certified windows crafted from Duranium alloy, we’re offering unparalleled protection against environmental elements while enhancing the aesthetic appeal of homes. This launch is a significant step in our nationwide expansion strategy, and we look forward to serving the Lonavala community with products that combine elegance, durability, and advanced technology.”</p>
<p style=”text-align: justify;”>Eternia envisions substantial growth in its retail presence within the next year, expanding its reach across the country. Recent launches include experience centers and stores in cities like Kolkata, Bhopal, Lucknow, Kanpur, Indore, Amritsar, Gorakhpur, and Hyderabad. Fabricated from the durable Duranium aluminum alloy, Eternia’s doors and windows offer a sleek and slender profile, providing expansive views for homes while ensuring enduring resilience. With WiWA certification (wind, water, and air), these products are engineered to withstand diverse external elements, from noise and dust to high temperatures, heavy rains, and even cyclones.</p>
<p style=”text-align: justify;”>The Eternia store in Lonavala is located in Varsoli and is open from 10 AM to 8 PM, Monday through Saturday.</p>

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