Mumbai, November 9th, 2023 – This Diwali, Terribly Tiny Tales (TTT), renowned for its premium and compelling storytelling, in partnership with Meesho, India’s only true e-commerce marketplace, is set to release Season 1 of “Sparkles.” This property features a short film starring the talented Siddharth Nigam and Apoorva Arora and aims to light up the festive season with its heartwarming narrative.
“Sparkles” promises to take viewers on a familial ride into the heart of a small-town household, where the festivities around Diwali bring to the fore the endearing and fun kinship between siblings, Ananya and Rishi and the cherished moments with family.
The film navigates through the laughter and tears of Ananya and Rishi, whose story resonates with the spirit of Diwali, encapsulating the essence of familial love and togetherness.
Accompanied by the melodious tune “Gulabi,” sung by Aanchal Tyagi, “Sparkles” is not just a campaign; it is an emotion that celebrates the festival of lights, weaving stories and a film that is sure to stay with viewers long after the credits roll.
Anuj Gosalia, CEO of TTT, shares his enthusiasm for the new release, “With ‘Sparkles,’ we are bringing to screen a story that captures the nuances of family relationships and the joy of Diwali festivities – all of this with a new, fresh lens. Our collaboration with Meesho has allowed us to enhance the storytelling experience, connecting with our audience at a deeper level. Sparkles – S1 is out for the world to see. Expect banter, laughter, and a song.”
Echoing this sentiment, Soumitra Choubey, Associate Director, Brand Marketing at Meesho states, “This Diwali, we are weaving stories that light up hearts and homes. Partnering with Terribly Tiny Tales, we illuminate the festival of lights with stories that shine as bright as our products. ‘Sparkles’ signifies the true essence of Diwali along with reflecting the ethos of Meesho – enriching lives, spreading happiness, and offering a plethora of quality products at the best prices. Through this film, we aim to create an everlasting bond with our customers and inspire them to create their blockbuster moments this Diwali.”
As TTT continues to tell engaging and emotive stories, “Sparkles” is a testament to its storytelling prowess and is expected to be a stand-out piece in its rich portfolio of work. Join in the Diwali celebrations with “Sparkles” and let the warmth of love and kinship fill your homes.