Pune, 28th November 2024: Relata, a pioneer in real estate technology, known for revolutionising property transactions through customer-centric innovations, has partnered with PropTechBuzz, a global platform with presence in 16 countries, connecting the PropTech ecosystem.
Together, they plan to launch OnePropExpo, India’s largest virtual property exhibition. This collaboration aims to redefine how real estate is showcased, leveraging Relata’s proprietary platform and PropTechBuzz’s expansive network and marketing expertise.
A Transformative Vision: OnePropExpo
OnePropExpo, a concept and intellectual property developed by Relata, has been at the forefront of virtual property exhibitions in India. In 2019, Relata hosted the country’s first virtual real estate expo, which drew 123,000+ attendees and facilitated 245+ property transactions in just six months. Recognising the potential of this platform to transform the real estate industry, PropTechBuzz stepped in to collaborate, bringing its global expertise and community reach to elevate the initiative further.
Built on a hybrid-first model, OnePropExpo integrates innovative technologies such as augmented reality (AR), virtual reality (VR), and artificial intelligence (AI) to deliver a seamless and immersive property exploration experience. The platform also emphasises sustainability by reducing the need for travel and encouraging digital engagement.
“This collaboration merges Relata’s innovation with PropTechBuzz’s connectivity, creating a platform that is accessible, interactive, and future-focused,” said Samudragupta Talukdar, Founder and CEO of Relata.
Key Features of OnePropExpo 2025
- Hybrid Platform: Combines physical and digital formats for maximum flexibility and reach
- Immersive Technology: Showcases properties with AR/VR tours, AI-driven insights, and interactive 3D displays
- Stakeholder Benefits: Tailored features for buyers, developers, brokers, and sponsors
- Sustainability: Reduces environmental impact with virtual participation and minimised travel needs
PropTechBuzz’s collaboration amplifies the platform’s ability to connect real estate stakeholders globally. “Relata’s pioneering approach to virtual expos aligns perfectly with our vision to create innovative solutions for the PropTech ecosystem,” said Ravi Kumar Sapata, Founder and CEO of PropTechBuzz. “Together, we are delivering a world-class platform that bridges real estate and technology.”
Upcoming Events
- First Expo: 1st February 2025 – 31st March 2025
- Second Expo: Scheduled for third and fourth quarters of 2025a